Course Description
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Course Name
Entepreneuship and Launch of Digital Projects
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Host University
Universidad de Barcelona
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Location
Barcelona, Spain
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Area of Study
Entrepreneurship, Marketing
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Language Level
Taught In English
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Contact Hours
60 -
Recommended U.S. Semester Credits4
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Recommended U.S. Quarter Units6
Hours & Credits
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Overview
BRIEF DESCRIPTION
This subject focuses on developing skills for the creation and management of successful digital projects. It offers students a detailed path towards effective entrepreneurship in the digital tourism sector. With a focus on innovation, business strategy, and digital marketing, students will develop the ability to create and launch digital projects.
The course centers on innovation methodologies, the development of new tourism projects, and understanding business models in the digital realm. Throughout the sessions, students will immerse themselves in the complete entrepreneurship process, preparing them to lead and innovate in the tourism sector.
Emphasis will be placed on the application of knowledge in real contexts and the effective transmission of ideas and solutions. The course will also focus on the figure of the entrepreneur, highlighting the necessary characteristics and skills for entrepreneurship, as well as some indispensable tools and techniques to navigate this path.
Course Disclaimer
Courses and course hours of instruction are subject to change.